55 Inch LG OLED evo AI G4 4K Smart TV 2024 OLED55G4 OPEN BOX 10/10

Years of commitment to innovation can't be imitated overnight. The world-leading OLED's uniquely tailored alpha chipset elevates the viewing experience to new heights.

A gold emblem of World's number 1 OLED TV for 11 Years against a black backdrop. A spotlight shines on the emblem, and gold abstract stars fill the sky above it.

The World's No.1

What makes LG OLED evo AI stand apart?

LG's alpha 11 AI Processor 4K on top of a motherboard, emitting purple and pink bolts of light. One Wall Design of LG OLED G4 and LG Soundbar mounted flat against the wall in a modern living space. LG OLED Care+ and 5 Year Panel Warranty logo against a black backdrop. Brightness Booster Max with an image of whale jumping out of the water before a starry night sky.

alpha 11 AI Processor

11 years of expertise packed into one chipset

The only chipset dedicated to OLED redefines the experience through deep learning, graphics, and speed.

LG's alpha 11 AI Processor 4K barely visible amidst darkness. The AI Processor lights up purple and pink, and colorful bolts of light shoot out from it. More bolts appear across the motherboard, stretching further, and white dots like stars come into view, creating the impression of an intergalactic scene.

6.7x

Faster AI Performance

7.7x

Improved Graphics

Select your favourite images, and AI Picture Wizard creates a picture tailored exactly to your unique taste from 85 million possibilities, then saves it to your profile.

Optimal audio to fit your space

The sound system detects the layout of your room and where you're sitting to create a dome of sound around you, perfectly tuned to your room's unique acoustics.

Intelligence that's bright in any light

Come day or night, Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals.

AI Picture Pro

Feel authentic realism in every frame

Preserves colours that set the mood

Appreciate movies with a clearer recreation of the director's intended colour-grading and emotional nuance.

AI Super Upscaling

AI fine-tunes the resolution

After recognising the content, AI Noise Reduction and AI Super Resolution work to elevate the scene to a new level of realism.

Preserves colours that set the mood

Appreciate movies with a clearer recreation of the director's intended colour-grading and emotional nuance.

AI fine-tunes the resolution

After recognising the content, AI Noise Reduction and AI Super Resolution work to elevate the scene to a new level of realism.

AI Sound Pro

Hear every detail of the soundscape

LG OLED TV showing musicians performing, with bright circle graphics around the microphones and instruments.

Adaptive Sound Control

Sound suits whatever you watch

Adaptive Sound Control balances the audio according to the genre in real-time for rich clarity.

LG OLED TV as sound bubbles and waves emit from the screen and fill the space.

Virtual 11.1.2ch Suround

Lifelike audio soars through your space

Experience the insane immersion of an all-encompassing 11.1.2 virtual surround sound system.

A woman singing with the mic on her hand as there is an orange circle graphics around her mouth to show the soundscape.

AI Voice Remastering

Voices cut through bustling backdrops

Even in thrilling scenes, hear the main character talk over all the action.

A man riding a motorbike on a dirt track with bright circle graphics around the motorbike.

Dynamic Sound Booster

Impactful sound resonates

AI processor refinements give your sound a dynamic boost packed with power.

LG OLED TV showing musicians performing, with bright circle graphics around the microphones and instruments.

Adaptive Sound Control

Sound suits whatever you watch

Adaptive Sound Control balances the audio according to the genre in real-time for rich clarity.

LG OLED TV as sound bubbles and waves emit from the screen and fill the space.

Virtual 11.1.2ch Suround

Lifelike audio soars through your space

Experience the insane immersion of an all-encompassing 11.1.2 virtual surround sound system.