New iMac

The new Apple iMac is here, packing serious power with the M4 chip and innovative Apple Intelligence. Building on Apple’s previous silicon successes, the M4 chip brings improved speed and efficiency, perfect for demanding tasks like photo editing, gaming, and video production.

This iMac doesn’t just look good—it’s built to perform. With AI-driven features, multitasking is smoother, and workflows are smarter. It’s ready for creative projects, technical work, or everyday use, making it an ideal choice for both professionals and students.

Supercharged Performance with the Apple iMac M4 Chip

The newest Apple iMac delivers next-level performance with its powerful M4 chip. Built for work and play, this iMac offers speed and efficiency enhanced by Apple Intelligence's AI-powered features to streamline workflows and make everyday tasks faster and smarter.

The M4 chip offers significant speed improvements, giving users smoother multitasking and faster processing. This power is ideal for creatives working with large media files, gamers demanding high frame rates, or anyone running complex software. The chip also boosts energy efficiency, so you can enjoy all-day performance without worrying about overheating or excess power consumption.

What's New with the iMac M4 Chip?

Here’s a closer look at what makes the iMac with M4 chip a significant leap forward:

AI-Powered Workflows with Apple Intelligence

Whether you're a creative professional or managing daily tasks, Apple Intelligence ensures smoother multitasking and faster access to the tools you rely on most. It streamlines repetitive tasks, optimizes performance, and minimizes unnecessary background activity to keep your system running efficiently.

Upgraded Camera for Clearer Calls

Perfect for virtual meetings, online classes, or personal calls, the new 12MP Center Stage camera keeps you in frame even if you move around. This adaptive camera ensures sharp visuals for a more natural connection.

Improved Display with Nano-Texture Option

The 24-inch 4.5K Retina display provides vibrant colours and sharp detail, making it ideal for photo editors, designers, or anyone who enjoys immersive visuals. The optional nano-texture glass minimizes glare, ensuring comfortable viewing in bright spaces.

Enhanced Connectivity

The M4 iMac offers four USB-C Thunderbolt 4 ports, improved Wi-Fi 6E, and Bluetooth 5.3 connectivity. Colour-matched Magic accessories now feature USB-C charging, making cable management more seamless. With Touch ID on the Magic Keyboard, users can unlock their device, switch profiles, and make purchases with ease.

Fresh Colour Options and Sleek Design

Available in 7 vibrant colours including blue, green, pink, yellow, orange, purple, and silver, the iMac M4 adds a bold touch to any space. Its compact build saves desk space while delivering powerful performance, making it an ideal fit for home offices, creative studios, or shared workspaces.

Whether you're powering through a creative project, attending virtual meetings, or gaming in your downtime, the iMac with M4 chip offers the performance and versatility to keep up with any task.